
”Bestseller Mailings“ is a direct marketing offering of DP Com, a subsidiary of the German Postal Service. Since its business is divided up regionally, it frequently cooperates with local partner agencies. For the larger Nuremberg area, it decided to collaborate with the Fürth-based communication agency gernBotschaft. gernBotschaft is assuming responsibility for the complete implementation and processing of “Bestseller Mailings”, which means creative ideas, text, layout, and production.
The “Bestseller Mailing“ product is aimed primarily at mid-sized companies that want to market successfully via direct marketing. Clients receive a complete service, from mailing consultation to implementation. As a full-service agency specializing in consultation, conceptual design, and implementation, gernBotschaft has all the necessary expertise.
Whereas DP Com can be happy to have a capable partner agency, as a result of the collaboration gernBotschaft expects to strengthen its “direct-marketing” pillar, as a supplement to its primary business of strategy development and conceptual design. “It is another pillar for the ongoing qualified growth of gernBotschaft,” remarked Säcko Kick, one of the three managing directors – growth that is also manifested in the human resources sphere: “At the conclusion of our current recruiting campaign, we will hire eight new colleagues, that is, we will have a total of 30 full-time employees.”
On the topic of “Bestseller Mailings”, gernBotschaft now offers presentations and mailing consultations in Nuremberg and the surrounding region. The presenter is Creative Director Frank-Daniel Beilker. Under the title of “Are your mailings effective? – Mailings that are successful with your clients,” the next events will take place in Nuremberg on February 9 from 5:00 to 8:00 p.m. and on February 21 from 9:00 a.m. to 12:30 p.m.
